Category Foresight Report™
The Category Foresight Report™ is an FMCG retail category report that identifies competitive blindspots, predicting competitor pricing and promotions.
Using deep learning, predictions are made for every brand in the category, for each channel, in every state. The forecasts are made for a 5 week period: 8-12 weeks from the time of purchase, giving you time to adjust your tactics.
For manufacturers to get the most out of the report, it identifies future opportunity gaps where there will be markets with low promotion and high demand.
As a Nielsen Connected Partner, Fiddlehead pulls syndicated data directly from Nielsen, with no burden on you. Upon purchase, we will analyze your data and have the report in your inbox within 2 business days.